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Brand Manager (Frozen Food / Dairy Product)

Job Title: Brand Manager (Frozen Food / Dairy Product)
Contract Type: Permanent
Location: Hong Kong
Industry: Consumer Retail & FMCG, Digital Marketing & E-Commerce, Sales & Marketing
Reference: 50829_1654761567
Contact Name: Martin Tsang
Contact Email: martin.tsang@kos-intl.com

Job Description

Our client is looking for a high calibre to join their marketing team.

Responsibilities

  • Responsible for shop marketing, retail, corporate marketing and eShop
  • Lead campaign from concept & product development to ATL (including TVC, digital,
    OOH, Social, PR) & BTL communication and activation, collaboration with celebrity
  • Take initiatives in driving brand activities by digital and E commerce to maximize brand exposure and drive channel penetration
  • Campaign and system set up in terms of content & materials development and UAT
  • Coordinate with advertising, creative and PR agencies in content development and effective brand / promotional
  • Message delivery to ensure execution excellence of campaigns, advertisement, activation and POP development
  • Able to perform trend analysis, product development , digital and brand building

Requirements

  • Bachelor degree or above with at least 5 years' relevant experience in shop/digital marketing
  • Able to demonstrate leadership skills from past work experiences.
  • Excellent communication and interpersonal skill in both English, Cantonese and Mandarin

Click "Apply Now" to apply for this position or call Martin Tsang at +852 3180 4971 for a confidential discussion. All information collected will be kept in strict confidence and will be used for recruitment purpose only.