Job Description
- E-Ecosystem & Digital Marketing Lead
- 10+ years Online Marketing Experience
- Background from Hospitality / Retail / Services
About our Client
Our client is a successful young brand and they offer a multiple of services to the market. A new opportunity now exists for a Head of Digital Marketing to manage their business and product ecosystem.
About the Role
Based in Hong Kong and reporting to the Managing Director, you will lead the marketing strategy for the brand and businesses, drive SEO, SEM, mobile marketing, partnership engagement and content marketing in the market. You will manage UX/UI to improve user experinece and usage. You will create the market awareness for the current services, identify potential business opportunities and expand the sources of revenue. You will be highly ROI sensitive and be resourceful to diversify the budget in the targeted channels. In addition to the digital marketing, you will develop other BTL marketing to sustain the brand leadership in the market including PR, events plus joint promotions.
Requirements
To qualify, successful individual must possess:
- Degree in marketing / business
- 10+ years in digital marketing / e-commerce / O2O
- Background from hospitality / retail / services
- Strong knowledge in SEO, SEM, mobile marketing, UX & UI
- Hands on experience in partnership / affiliate marketing
- Track record to turn concept into business pipelines
- Strategic, hands on, insightful about future digital trend
Click "Apply Now" to apply for this position. All information collected will be kept in strict confidence and will be used for recruitment purpose only.
