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Head of Digital Marketing

Job Title: Head of Digital Marketing
Contract Type: Permanent
Location: Hong Kong
Industry:
Salary: Negotiable
Reference: BBBH11722_1586484007
Contact Name: Connie Au
Contact Email: connie.au@kos-intl.com
Job Published: April 10, 2020 10:00

Job Description

  • E-Ecosystem & Digital Marketing Lead
  • 10+ years Online Marketing Experience
  • Background from Hospitality / Retail / Services

About our Client

Our client is a successful young brand and they offer a multiple of services to the market. A new opportunity now exists for a Head of Digital Marketing to manage their business and product ecosystem.

About the Role

Based in Hong Kong and reporting to the Managing Director, you will lead the marketing strategy for the brand and businesses, drive SEO, SEM, mobile marketing, partnership engagement and content marketing in the market. You will manage UX/UI to improve user experinece and usage. You will create the market awareness for the current services, identify potential business opportunities and expand the sources of revenue. You will be highly ROI sensitive and be resourceful to diversify the budget in the targeted channels. In addition to the digital marketing, you will develop other BTL marketing to sustain the brand leadership in the market including PR, events plus joint promotions.

Requirements

To qualify, successful individual must possess:

  • Degree in marketing / business
  • 10+ years in digital marketing / e-commerce / O2O
  • Background from hospitality / retail / services
  • Strong knowledge in SEO, SEM, mobile marketing, UX & UI
  • Hands on experience in partnership / affiliate marketing
  • Track record to turn concept into business pipelines
  • Strategic, hands on, insightful about future digital trend

Click "Apply Now" to apply for this position. All information collected will be kept in strict confidence and will be used for recruitment purpose only.