Product Marketing Director, APAC (based in SZ)

Job Title: Product Marketing Director, APAC (based in SZ)
Contract Type: Permanent
Location: Shenzhen Shi, Guangdong
Salary: Negotiable
Reference: 44117_1593770274
Contact Name: Hiroshi Toyota
Contact Email:
Job Published: July 03, 2020 17:57

Job Description

About the Company

Our client is a global consumer electronics accessories company that creates simple, effective, and tech-enhanced products and services. Through online platforms and retail distribution, our client has become an industry-leader and achieving double-digit sales growth Year on Year consecutively for both domestic China and global overseas markets.

To accommodate the upcoming expansion phase, top management is looking for a seasoned Product Marketing Director to oversee the general product marketing strategy for the China and Overseas markets.

About the Role

  • Lead the Product Marketing team (8-10 staffs)
  • Drive and define the online and offline Product Marketing strategies as well as develop product launch and go-to-market strategies for newly developed products
  • Conduct Market analysis & research to keep abreast of the market trend and implement the appropriate marketing actions
  • Define product positioning, product portfolio management, Pricing & Profit control, and assortment planning
  • Work closely with the internal teams such as Merchandising, eCommerce, and Sales team to work out the optimal sales strategies for various channels
  • Closely follow and review marketing strategies, and perform budget planning and expenses control
  • Participate and develop new company products


  • Degree holder in Marketing or any related business disciplines
  • Minimum of 10 years Marketing experience with at least 3 years serving as a department head within the FMCG / Consumer Goods sector
  • Creative strategic mindset with strong business acumen
  • Fast-paced and able to work under pressure
  • Good command of spoken and written English and Chinese

Click "Apply Now" to apply for this position or call Hiroshi Toyota at +852 3180 4963 for a confidential discussion. All information collected will be kept in strict confidence and will be used for recruitment purpose only.