Job Description
(Senior) Manager, Branding and Marketing (Retail Bank)
*Building brand awareness
*Formulating strategy
*Excellent career prospect
About the company
Our client is a well-established international bank in Hong Kong. Due to their recent expansion, they are now looking for a (Senior) Manager for their Branding and Marketing team.
About the role
Reporting to the Section Head, you will lead a small team in formulating online / offline branding and marketing strategies in building brand awareness and promoting new products. You have to work closely with internal departments and external PR agencies in launching integrated marcom campaigns to enhance bank exposure. You have to prepare yearly communications plans and manage the quality of media materials. You will work out the campaign budget and propose new ideas for cost effective media promotions. You are also required to oversee PR events, draft press materials and participate in other ad-hoc campaigns to achieve business goals.
About the person
To qualify, the successful individual must possess:
- University Graduate in Communications, Journalism or other related disciplines.
- Minimum 6-8 years of relevant experience in banks with some people coaching experience preferred.
- Hands-on end-to-end branding and marketing campaigns experience is a must.
- Flexible, multi-tasking and able to work independent.
- Proficient in spoken and written Chinese, Putonghua and English.
Click "Apply Now" to apply for this position or call Emily Leung at +852 3180 4913 for a confidential discussion. All information collected will be kept in strict confidence and will be used for recruitment purpose only.
