Senior Manager, Integrated and Digital Marketing (Virtual Bank)

Job Title: Senior Manager, Integrated and Digital Marketing (Virtual Bank)
Contract Type: Permanent
Location: Hong Kong
Salary: Discretionary Bonus
Start Date: ASAP
Reference: BBBH10173_1576222300
Contact Name: Emily Leung
Contact Email:
Job Published: December 13, 2019 15:31

Job Description

Senior Manager, Integrated and Digital Marketing (Virtual Bank)

*Building brand and product awareness
*Banking experience required
*Excellent career prospect

About the company
Our client is a fast growing virtual bank in Hong Kong. Due to their recent expansion, they are now looking for a Senior Manager for their Integratd and Digital Marketing team.

About the role
Reporting to the Head of Business, you will manage branding and marketing strategies in building brand awareness and promoting new products. You have to work closely with internal and external parties in launching integrated marketing campaigns to increase bank exposure. You have to prepare yearly communications plans and manage the quality of media materials. You will work out the marketing budget and propose new ideas for cost effective social media promotions. You are also required to oversee PR events and other ad-hoc promotion campaigns to achieve business goals.

About the person
To qualify, the successful individual must possess:

  • University Graduate in Communications, Marketing or other related disciplines.
  • Minimum 5-8 years of relevant marketing experience in banking industry.
  • Passionate in fintech and digital with hands-on end-to-end branding and marketing campaigns experience.
  • Flexible, multi-tasking and able to work independent.
  • Proficient in spoken and written Chinese, Putonghua and English.
  • Candidates with less experience will be considered as Manager position.

Click "Apply Now" to apply for this position or call Emily Leung at +852 3180 4913 for a confidential discussion. All information collected will be kept in strict confidence and will be used for recruitment purpose only.