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Team Head, Segment Portfolio and Marketing (Bank)

Job Title: Team Head, Segment Portfolio and Marketing (Bank)
Contract Type: Permanent
Location: Hong Kong
Industry: Sales & Marketing
Reference: 48691_1638443472
Contact Name: Emily Leung
Contact Email: emily.leung@kos-intl.com

Job Description

Team Head, Segment Portfolio and Marketing (Bank)

  • Develop segment portfolio strategy
  • Sound in customer acquisition and retention
  • People management

About the company

Our client is a leading and well-established retail bank in Hong Kong. To cope with their business expansion plan, they are now looking for high caliber of a Team Head position for their Segment Portfolio and Marketing team.

About the role

Reporting to the Segment Head, you will lead a small team in developing and implementing customer acquisition, retention and promotion strategies in driving affluent customer segment from various banking channels. You will act as a Segment Owner in planning, formulating and executing portfolio and marketing strategies to drive segment revenue. Working closely with banking product teams, you will suggest tactical business plans to grow segment base and conduct promotion campaigns (online and offline). You are also required to manage portfolio performance, marketing budget and lead junior teammates to work on digital projects to maximize business opportunities.

The successful candidate

To qualify, the successful individual must possess:

  • Degree holder in Marketing, Business Administration and related disciplines.
  • Minimum 9-10 years' of experience in managing segment portfolio and marketing in retail banks.
  • Solid in managing affluent segment with marketing background in launching end-to-end segment activities.
  • Sound people management with excellent digital project experience.
  • Strong business sense, good analytical mind and communication skills.
  • Proficient in both spoken and written English and Chinese (both Cantonese and Mandarin).
  • Candidate with less experience will be considered as Manager position.


Click "Apply Now" to apply for this position or call Emily Leung at +852 3180 4913 for a confidential discussion. All information collected will be kept in strict confidence and will be used for recruitment purpose only.