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Consumer Experience Manager (FMCG)

Job Title: Consumer Experience Manager (FMCG)
Contract Type: Permanent
Location: Hong Kong
Industry: Consumer Retail & FMCG, Digital Marketing & E-Commerce, Sales & Marketing
Reference: 54818_1695717650
Contact Name: Martin Tsang
Contact Email: martin.tsang@kos-intl.com

Job Description

Our client is looking for a high calibre to join their team.

Responsibilities

  • Lead and manage overall strategy and plan
  • Optimize the customer journey from the understanding of the consumer trend and buying behaviour
  • Manage and oversee omni-channel initiatives and enhancements
  • Manage the entire customer and facilitate segmentation for targeted marketing activities
  • Work with sales and marketing teams for campaigns from recruitment to retention
  • Generates and share insights to team leaders derived from data analyses

Requirements

  • Bachelor's Degree in Business, Marketing, IT/technology, Data Science, or related fields.
  • At least 5 years of experiences in either CRM, Digital marketing, CX, consulting or a combination of the above
  • Hands-on experience in Salesforce platform is a must
  • Good understanding of marketing automation tools
  • Demonstrate experience in data visualization and analysis tools e.g. PowerBI, Tableau, etc.
  • Fluent in spoken and written English and Chinese. Mandarin a definite advantage.

Click "Apply Now" to apply for this position or call Martin Tsang at +852 3180 4971 for a confidential discussion. All information collected will be kept in strict confidence and will be used for recruitment purpose only.

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