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Head of Portfolio Marketing (FMCG)

Job Title: Head of Portfolio Marketing (FMCG)
Contract Type: Permanent
Location: Hong Kong
Industry: Consumer Retail & FMCG, Digital Marketing & E-Commerce, Sales & Marketing
Reference: 50567_1653028915
Contact Name: Martin Tsang
Contact Email: martin.tsang@kos-intl.com

Job Description

This role will be responsible for the Global marketing by managing the assigned global product category to meet business objectives.

Responsibilities:

  • Strategic recommendations and management of product innovation portfolio roadmap
  • Translate roadmap into consumer insight driven projects.
  • Work with other departments to ensures that product/branding innovation plans are on the right track
  • Closely work with local teams and distributor to ensures the marketing materials and direction are in line with the global guidelines
  • Work with marketing intelligence team on the data analysis of the product category
  • Improve go-to-market plan by sharing successfully cases among the markets and give recommendations to have a better performance on product category

Requirements:

  • Bachelor degree or above in Marketing or Business Management or related fields
  • At least 10 - 15 years of Product Marketing experience with regional exposure in FMCG or Consumer goods industry
  • Fluent in English, Chinese and Cantonese
  • PC skills required; Microsoft office.

Click "Apply Now" to apply for this position or call Martin Tsang at +852 3180 4971 for a confidential discussion. All information collected will be kept in strict confidence and will be used for recruitment purpose only.