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Global Media Strategy Director

Job Title: Global Media Strategy Director
Contract Type: Permanent
Location: Hong Kong
Industry: Sales & Marketing
Reference: 55773_1713950780
Contact Name: Jessky Lee
Contact Email: jessky.lee@kos-intl.com

Job Description

Job Description:

As the Global Media Planning and Strategy Director, you will play a key role in developing and implementing innovative media strategies to drive brand awareness and engagement across global markets. You will lead a overal media plannig strategy and work closely with cross-functional teams as well as local teams to ensure alignment with overall marketing objectives and strategies.

Responsibilities:

  • Develop and execute global media strategies that align with brand objectives and target audience
  • Lead the planning and implementation of integrated media campaigns across various platforms (TV, digital, social, etc.)
  • Drive innovation in media planning and explore new opportunities for reaching and engaging consumers
  • Collaborate with internal teams and external partners to ensure seamless execution of media plans
  • Analyze campaign performance data and provide strategic insights to optimize media strategies
  • Stay abreast of industry trends and best practices in media strategy & planning


Qualifications:

  • Bachelor's degree in Marketing, Advertising, or related field (Master's degree preferred)
  • 10+ years of experience in media planning and strategy, preferably in an FMCG or related industry
  • Proven track record of developing successful global media campaigns
  • Strong analytical, strategic thinking, and problem-solving skills
  • Excellent communication and leadership abilities
  • Proficiency in media planning tools and software
  • Global experience and understanding of cultural nuances in different markets

Click "Apply Now" to apply for this position or call Jessky Lee at +852 3180 4930 for a confidential discussion. All information collected will be kept in strict confidence and will be used for recruitment purpose only.

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