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Digital Marketing Executive/ Officer (Fintech firm, 28-30k)

Job Title: Digital Marketing Executive/ Officer (Fintech firm, 28-30k)
Contract Type: Permanent
Location: Tsim Sha Tsui, Yau Tsim Mong District
Industry:
Salary: Negotiable
Reference: 50663_1653552728
Contact Name: Venus Lai
Contact Email: venus.lai@kos-intl.com
Job Published: May 26, 2022 16:12

Job Description

Digital Marketing Executive/ Officer - campaign management

Job Description

  • Develop and execute promotion campaigns on user insights and past learnings
  • Formulate external marketing materials like landing pages, social media content and marketing collateral
  • Create innovative content crossed different online channels
  • Contact after-event reports and analysis for future promotions
  • Execute and deliver the CRM campaigns for user retention activities across various channels including eDM, SMS, WhatsApp, App push, in-App message, etc.

Requirements

  • Bachelor's Degree in business administration, Marketing, or related disciplines
  • Experienced in digital marketing
  • 1 year hands-on marketing experience on digital campaign management
  • Strong in written and spoken English and Chinese
  • Good team player and communicate closely with the team

Marketing Officer (Content Writer)

Job Description

  • Create innovative and eye-catching content strategies/ ideas to target potential customers
  • Manage content calendar on different social media channels such as mobile app, website, eDM, push notifications etc.
  • Boost content, website traffic, email and push conversions and optimize effectiveness
  • Deep understanding of consumer needs and behaviors to better develop on content
  • Analyze content marketing metrics and make changes as needed

Requirements

  • Bachelor's Degree in business administration, Marketing, or related disciplines
  • 1 year hands on experience in content writing
  • Strong in written and spoken English and Chinese
  • Good team player and communicate closely with the team

Click "Apply Now" to apply for this position or call Venus Lai at +852 3180 4964 for a confidential discussion. All information collected will be kept in strict confidence and will be used for recruitment purpose only.