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Digital Marketing Manager (Retail )

Job Title: Digital Marketing Manager (Retail )
Contract Type: Permanent
Location: Hong Kong
Industry: Consumer Retail & FMCG, Digital Marketing & E-Commerce, Sales & Marketing
Reference: 56434_1715590118
Contact Name: Martin Tsang
Contact Email: martin.tsang@kos-intl.com

Job Description

Our client is looking for a high calibre to join their team.

Responsibilities:

  • Plan and implement digital marketing strategies, with the aim of achieving sales and traffic goals.
  • Evaluating channel effectiveness by tracking and analyzing ROAS (return on Ad spending) performance and providing insights to improving campaign performance SEO STRATEGY
  • Defining roadmap for SEO strategy, including on-page & off-page SEO tactics, and driving new initiatives to attain continuous organic traffic growth
  • Manage social media platforms to drive brand awareness
  • Manage external vendors on the execution of digital marketing campaign

Requirements:

  • Minimum of 5 to 8 years of experience in digital marketing and ecommerce, and related industries.
  • Strong SEO/SEM experience with eCommerce background; in tune with the latest trends and best practices in SEO and SEM
  • Solid understanding of performance marketing, conversion and online customer acquisition
  • Hands-on experience with website analytics tools (e.g. Google Analytics, Google Ads, SimilarWeb, SEMrush)

Click "Apply Now" to apply for this position or call Martin Tsang at +852 3180 4971 for a confidential discussion. All information collected will be kept in strict confidence and will be used for recruitment purpose only.