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Senior Officer/Assistant Manager - CRM Focused (Mass Fashion)

Job Title: Senior Officer/Assistant Manager - CRM Focused (Mass Fashion)
Contract Type: Permanent
Location: Tsim Sha Tsui, Yau Tsim Mong District
Industry: Digital Marketing & E-Commerce
Reference: 56241_1713323950
Contact Name: Alice Lam
Contact Email:

Job Description

Reponsibilities:

  • Assist the Marketing Manager in develping CRM strategy and defining CRM objectives to identify potential opportunities and expand customers' database
  • Data analysis in customer segmentation to monitor the spending trending and insight sharings
  • Coordinate with Customer Team, Trading Team and E-commerce Team to implement CRM strategies
  • Preparing monthly consumer reports to monitor the performance and to optimize the campaigns for best ROI
  • Develop and support business strategy in retention and reactivations of customers
  • Use different tools including Adobe, Tableau and CDP while developing business strategy

Requirements:

  • Degree holder in Marketing, Business Administration or related disciplines
  • At least 4 years of experience in CRM/online marketing/digital marketing
  • Welcome candidates from agency background
  • Welcome candidates from retail/FMCG industry
  • Self-motivated, good communications and interpersonal skills
  • Able to work under pressure and finish the tasks before deadline

Click "Apply Now" to apply for this position or call Alice Lam at +852 3180 4957 for a confidential discussion. All information collected will be kept in strict confidence and will be used for recruitment purpose only.

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